At Mercedes-Benz Arena, your company will be one of the exclusive group of companies that will have the unique opportunity to create brand affinity through direct association with a wide variety of world-class entertainment, family shows and sporting events available all throughout the year.

Your business immediately receives an incredible amount of exposure and positive impressions by being exposed to over 5.2 million guests annually in an 18,000-seat Arena.

A relationship with Mercedes-Benz Arena, will establish significant brand awareness to many key demographic groups, energize demand for your products and offer the opportunity to be favorably associated with the upscale multi-purpose venue that delivers a positive experience presented at every event.

Sponsorship Opportunities include

Using the Mercedes-Benz Arena name and logo in venue marketing promotions

Receiving relevant commercial and marketing rights, such as: venue displays, video advertising, advertising on all electronic screens within the arena, web advertising and more

Working closely with the Mercedes-Benz digital marketing team to create social media campaigns on various social media platforms, such as Weibo and WeChat

Working with our dedicated Account Service Team to carry out promotional events or brand activation

Utilizing customized branding elements

Don’t miss the opportunity to be associated with this world-class facility, a destination landmark of Shanghai, China and in Asia.

For inquiries regarding Mercedes-Benz Arena, Shanghai partnership and advertising opportunities, please contact:

+86 21 38996642


Important notification

The retail district of Mercedes-Benz Arena is open every day, free 360-degree aerial viewing deck,perfect river view with premium dining, relaxed entertainment experience, and parking discounts (Mercedes-Benz owners can also enjoy exclusive privileges of 10 yuan/day). In order to provide a safe and secure consumer experience, please read the safety instructions here.